Cookie policy for wellcomecollection.org

When you choose to accept or reject cookies on one of our websites, your choices are valid for that website only. If you click through to another website, whether operated by us or a third party you will need to make separate choices in relation to the Cookies that you would like to accept or reject on that other website. These websites will set cookies in accordance with their own policies, which are separate from ours. Please consult these separate policies as appropriate.

For more information as to how Wellcome Collection uses your information, please see our Privacy Policy.

Like most organisations, Wellcome Collection uses cookies, and similar technologies such as tracking pixels (referred to in this policy together as "cookies"), to capture information about our website users (referred to as "you"). A cookie is a small file of letters and numbers that is downloaded onto your computer or device by a website, stored and used to send information back to that website.

Cookies help to make websites work. They can also improve the performance of a site and some provide information to the owners of the site.

Cookies do not store or collect information about you like your name. But they do collect information that relates to, for example, the devices you use to access the internet and your browsing history.

Cookies that measure website use

These allow us to count your visits to the website, and to see how you move around it. This helps us to provide you with a good experience while you browse, for example by helping to make sure you can find what you need. It also allows us to improve the way the website works.

Cookies that help with our communications and marketing

We will use these to measure how you are interacting with our marketing and advertising materials, and the effectiveness of our campaigns.

We may use targeting cookies to understand your interests and show you relevant adverts about us on other websites you visit. This includes social networks, such as Facebook, Instagram, LinkedIn and Research Gate.

Targeting our adverts means they’re more effective and enable us to reach a diverse and wide-ranging audience.

Strictly necessary cookies

These cookies are necessary for our website to function and therefore cannot be switched off. We use them for things like remembering your privacy settings, or information that you enter into an online form.

First-party cookies

These are cookies that Wellcome Collection sets when you visit our website.

Third-party cookies 

These are cookies that are used by third parties other than Wellcome Collection. They include advertising partners and social media providers, such as Facebook, LinkedIn and Research Gate. These cookies share information with third parties, and we may use these to serve advertisements about our work across the internet.

We will ask for your consent to place cookies on your computer or device, except where they are essential to make our website work.

Strictly necessary cookies

These cookies are necessary for our website to function and therefore cannot be switched off. We use them for things like remembering your privacy settings, or information that you enter into an online form.

Cookies that measure website use 

We use analytics cookies on our websites. These collect information related to the number of visitors to the website, where visitors have come to the website from, and the pages they visited. We use the information to compile reports and to help us improve the website. We use the following analytics cookies on our website:

Cookies that help with our communications and marketing

We will use these to measure how you are interacting with our marketing and advertising materials, and the effectiveness of our campaigns.

We may use targeting cookies to understand your interests and show you relevant adverts about us on other websites you visit. This includes social networks, such as Facebook, Instagram, LinkedIn and Research Gate. You can control what adverts you see on these sites by logging into your settings on the relevant service.

Targeting our adverts means they’re more effective and enable us to reach a diverse and wide ranging audience.

We use the following marketing cookies on wellcomecollection.org:

In addition to the Cookie choices presented within our websites, you can also use your web browser to manage your Cookies. For example, your web browser will enable you to:

• delete all or selected Cookies
• block all Cookies
• allow all Cookies
• block ‘third-party’ Cookies
• clear all Cookies when you close the browser
• open a 'private browsing'/ 'incognito' session, which allows you to browse the web without recording your browsing history or storing local data such as Cookies.

If you do choose to block Cookies, please be aware that you may lose some of the functionality of our websites.

Find out more about managing Cookies on browsers: 

• Microsoft Edge 
• Internet Explorer 
• Chrome 
• Firefox 
• Safari – mobile devices and desktops 
• Opera.

We may update how we use cookies (and this policy) from time to time. So please check regularly to keep up to date with any changes.

This policy was last updated on 17 April 2024